Leadership in the Organization
All organizational matters are directly and closely related to the issue of leadership, and the main root of the positive and negative aspects of performance results must be sought in this area. This is why the training of managers is given special attention in educational centers and institutions, and courses related to business management (such as MBA and DBA) have become so popular in recent years. While there is no doubt that training managers of organizations can be fruitful and useful if done properly, it will not be enough. In fact, to overcome the challenges of the organization and maintain the path of growth and development, it is not only necessary to acquire knowledge, but also to acquire skills and ultimately change attitudes. With this introduction, one of the purposes of Sobh Omid’s entry into the issues of planning, implementation, and acceptance of the management contract is to help transfer experiences to senior managers and benchmarking in the client organization, which should ultimately lead to a change in the attitudes of managers and employees.